There is Power in Your Purpose: The persuasive caregiver

Do you ever feel your voice isn’t being heard as a family caregiver? Do you think the health care system doesn’t fully acknowledge your health care experience as you support a family member or friend? Advocacy is the power to put your thoughts, needs, and wishes into actions. When a caregiver learns to advocate, they can improve the health and welfare for themselves and the person in their care.

Advocating for your rights will allow you to get more care and create greater opportunities for access to life supporting treatment, therapies and help. Your voice has the power to create a powerful and positive ripple effect on everyone around you.

This three-part online learning series is designed to help caregivers find that voice and become powerful changemakers.

In part 2 of this series, caregivers will have learn how to harness the power of advocating to positively influence and persuade those around you. Participants will learn how to effectively engage with people, such as healthcare professionals, in a face-to-face environment to ensure their needs are heard and acted upon.

Part two of this series will cover the following topics:

  • How to secure and prepare for an advocacy meeting;
  • How to build your personal story: written and verbal versions;
  • How to incorporate your key messages into your personal story;
  • Determining who should join you in your advocacy meetings;
  • How to structure a good meeting flow to ensure your message comes across clearly and powerfully;
  • Following up after a meeting to ensure your issue is memorable to your intended audience.

Here are some key resources to help you along your advocacy journey:

Advocacy Key Message Development Worksheet

Telling Your Personal Story How To Guide

Advocacy Meeting Flow Outline

After the event, on September 20 at 12pm (EDT), you can LIVE CHAT with our advocacy specialist Ryan Clarke. You can ask questions to our experts, meet other caregivers and deepen your knowledge on how to get what you want and need.

Click HERE to join the #advocate4care community and be a part of the free LIVE CHAT experience.

  1. Ryan Clarke is the Founder and President of Advocacy Solutions, a business committed to providing a voice to organizations and individuals through the development and implementation of impactful advocacy strategies that influence change. Since founding the practice in 2003, Ryan has spoken about advocacy across Canada and internationally, teaching and training thousands of patients, caregivers, healthcare professionals and others how to make their voices heard. Ryan's unique approach to advocacy has been shaped by his decades of experience in legal practice, government and industry. Through his specialized training and proprietary tools, Ryan works with a wide range of healthcare stakeholder groups to enhance their capacity as effective advocates. Contact info:, 416-919-9532

  1. Joanne Koskie is a communications expert who recently joined Advocacy Solutions as Managing Director, bringing with her more than two decades of experience in healthcare public relations. Joanne advises her clients in industry and the not-for-profit sector in all aspects of traditional and digital communications, with a focus on stakeholder relations, public awareness and engagement, and advocacy. Joanne’s expertise is enhanced by roles directing communications for two national patient advocacy organizations in arthritis and mental health, and by her work in many other disease areas. She has worked closely with Ryan Clarke for many years supporting advocates to expand their capacity as communicators and base of support for an array of healthcare issues. Contact info:, 416-400-6352